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Tenant Demand Officially Now Highest on Record!

The scale of demand in the private rental sector is now the highest on record according to ARLA Propertymark.

The average number of new prospective tenants registered per branch increased in July to 102, from June’s figure of just 88. This is the highest figure ever recorded, breaking August 2020’s previous record of 101 tenants registered per branch.

Regionally, the North West had the highest figure with an average of 166. This number was lowest in the East of England where there were just 51 new prospective tenants registered in July.

The number of tenants experiencing rent increases jumped in July, as 71 per cent of agents saw landlords increasing rents compared to 60 per cent in June.

This is also the highest rate increase on record, beating the 68 per cent increase in May this year. It also far surpasses July last year when rate increases stood at 39 per cent.

The number of properties managed per letting agent branch increased from 184 in June to 204 in July. Year-on-year this is slightly less than during July last year when the figure stood at 208.

Regionally Scotland had the highest number of properties managed per letting agent branch with a figure of 259.

Rental stock was the lowest in London for the second month running, with an average of just 134 properties managed per branch.

The number of tenants successfully negotiating rent reductions increased from 0.7 per cent in June to 1.1 per cent in July. This is the lowest number recorded during the month of July since records began.


If you have any queries on the local market, then as always do feel free to get in touch and thank you for reading



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No other Property Management company anywhere offers what we do. The work we do isn’t a job, it’s a passion.

We want to offer our customers the best there is, and with our personalised service and unique partnership with our service team – Work With Group – we offer the complete package under one roof.

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Five stars

By chance we came across Sandie at Bruce Simpson, having always used “bigger” more well known companies before when needing to find tenants for our rental properties. Never again. The service far exceeded our expectations and went over and beyond, it was worth every penny of the more than reasonable fee payable. Sandie did everything Haybrooks did not. She achieved more in one week than they did in one month, keeping us posted in a kind and friendly way every step of the way. Bruce Simpson excels in providing a personal service, covering every aspect needed effortlessly. Thank you. 100% would recommend to landlords and tenants alike.

Five stars

I have been working with Bruce & Simpson for nearly a year now. Great communication, fills rooms quickly and solves any problems that arise with tenants!

Five stars

After feeling disgruntled by the treatment of the high street agent we were using to find new tenants and manage the properties, I was introduced to Sandie and was impressed by her passion and “thinking outside the box” attitude to marketing my properties. Nothing is too much trouble and any maintenance issues are dealt with straight away. Very happy

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